Bridgewater Systems' core offering — subscriber-centric policy management software for IP-based services — gives Service Providers a unified view of subscribers and a single policy decision point across the network. By placing subscriber and policy information as close as possible to subscriber access points, Bridgewater solutions deliver a more efficient and higher standard for network control and service delivery.

Our subscriber-centric solution collects static and dynamic data from different sources in the network and builds a unified view of subscribers. Next, the solution applies business rules and policies (e.g., marketing offers and fair-use policies) on a per-subscriber basis in real time, customizing aspects of the subscriber experience such as level of access, quality of service (QoS) configuration, and context for applications. This enhanced control for Service Providers enables:

Improved subscriber experience
• The subscriber experience is personalized according to network capabilities, service package, and access technology (e.g., mobile phone subscribers do not receive offers for high-definition streaming video).
• Self-provisioning options and customer portals give subscribers more control over their experience, regardless of their access technology.

Expanded revenue-generating opportunities
• Service Providers are positioned to be the first to market with new applications and services.
• Service Providers can create a range of service packages and bundles for different market segments.

Reduced operating and capital expenses
• Optimizing networks lets Service Providers direct network resources to areas with greatest revenue opportunities.
• Networks are run with a smaller computing footprint, less CPU, and less storage.

Learn more about our solutions for wireless, wireline, and converged networks.